Resource Library

Social media is in our DNA

Explore hundreds of free resources to help you succeed in social.
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    Digital Trends 2022 Q4 Update

    The Global State of Digital 2022 (October Update)
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    Case Studies

    Penn Mutual Case Study page

    With a content studio and library of pre-approved content, Penn Mutual helps time-strapped 
financial professionals deliver more value to clients
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    Case Studies

    British Museum Case Study Resource

    With a social media strategy focused on engagement and customer experience, 
the Museum has grown its social audience faster than its peers
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    Case Studies

    IAG Case Study Resource Content

    The insurance leader arms reps with social media technology, content, and training to engage broker audiences in an authentic way
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    Strategy & Tactics

    Social Advertising Resource Gated Resource

    Overwhelmed by advertising on social? PCPOM is here to help.
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    Strategy & Tactics

    Social Media Strategy Guide

    An 8-step guide to developing your social media presence
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    Case Studies

    Careem Case Study Resource Card

    A responsive social presence and a focus on customer experience have been key to rapid growth for Careem
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    Case Studies

    How Hootsuite Boosts Reach, Recruiting, and Revenue with Employee Advocacy

    Yes, Hootsuite built the best platform for employee advocacy. No, we weren’t using it as well as we could have been. Here’s how we fixed that.
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    Case Studies

    Regional Municipality of Wood Buffalo (RMWB) Case Study Page

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    Digital Trends 2022 Q3 Update

    Stay ahead of the curve with the newest edition of our Top Takeaways that gives you a snapshot of the latest must-know insights—or scroll on to see the full report.
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    Strategy & Tactics

    WhatsApp for Customer Care Whitepaper

    Power seamless customer experiences with the WhatsApp Business API and Sparkcentral by Hootsuite
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    Strategy & Tactics

    Facebook Messenger for Customer Care

    Set your customer teams up for success with Facebook Messenger for social customer care