Unleash your brand’s creative side on TikTok

Use Hootsuite to publish and schedule your TikTok content, analyze your performance, and engage with your audience

Post and schedule video content directly to TikTok

Easily schedule video content to your TikTok Business account from wherever you are—no push notification required. Publish engaging TikTok videos on desktop and mobile, engage with your community, and grow your followers.  

Plan your content calendar across all social networks

Make collaborating a snap with a shared content calendar—and set up approval workflows to ensure your TikTok videos are always compliant and on brand. Maximize engagement with real-time recommendations on the best time to publish based on your social profiles.

Gain insights to take your TikTok strategy to the next level

Gain fresh insights into your follower demographics and activity. Publish and schedule custom reports with the metrics you need to showcase TikTok’s impact on your social strategy. 

Engage with your audience and grow your following

Stop wasting time switching between multiple devices and browser tabs. Discover how much more you can do when you manage comments and messages across all your social networks from one place.

Must-know TikTok Insights for 2022

  • 700%
    increase in perceived effectiveness in the last year¹
  • 1B
    Active Users²
  • 8
    new users join TikTok every second³

The TikTok integration on Hootsuite has allowed us to publish our content to TikTok and monitor the engagement on the channel without risking falling into a TikTok rabbit hole (we’ve all been there)... Being able to provide a constant flow of content onto our TikTok channel through the same scheduling tool we use for other platforms is ideal. The access to run a data report also freed up a lot of time previously dedicated to manually tracking the metrics. We can use this time instead to monitor trends, create/edit content.

Sarah Wells
Social Media Communications Officer
Fanshawe College

    How to Use TikTok for Business: A Step-by-Step Guide


    The Complete Guide to TikTok Analytics: How to Measure Your Success


    Make It Make Sense: A TikTok Culture Guide

Get started with TikTok for Business with Hootsuite